LEGO® Building nightmares

LEGO®

To LEGO builders, seeing a ghost has nothing on dropping a piece and not being able to find it. We took a bunch of scarily familiar insights and turned them into six classic horror movie posters for Halloween.

Fans could redeem the limited edition, glow-in-the-dark prints for their points on LEGO Insiders, and the designs also ran as animations on social media.

Wood Pencil Winner | Writing for Design | D&AD 2024